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Strategy Toolkit
Economic Development

From entrepreneurs to agribusiness operations and high-tech manufacturers, the region’s strength lies in the ability to support knowledge-based businesses of any size and sector. Craft brewers, clean energy companies, nutraceutical operations, and recreational goods manufacturers all find a place to grow and thrive in the five counties. An innovative, entrepreneurial, and creative workforce drives our diverse economy. A rich culture, unparalleled natural amenities, traditional and holistic health care options, and an accessible community college and university system foster productivity in our five counties and contribute to a highly desirable place to live, work, and grow.

Existing plans, data, and studies were collected, analyzed, and synthesized into an Existing Conditions Report for each topic. Here is a link to the Economic Development Chapter if you’d like to read more. Workgroups were formed around each topic area to review existing conditions, identify issues and goals, and recommend strategies. To learn more about the background of this topic, read the Existing Conditions Report and review the workgroup’s meeting notes and related information on the workgroup’s webpage. The goals identified by all the workgroups are listed in the GroWNC Regional Plan on pages 29-37.

Appalachian Designs in Fletcher | Image Credit: Land-of-Sky Regional Council The Trailhead Restaurant and Bar in Black Mountain | Image Credit: Land-of-Sky Regional Council

Sample Strategies

EA2.1: Identify strategies in the GroWNC online tool that have measurable outcomes. Establish baselines and a schedule for measuring progress. Periodically update workbook with case studies that include local examples. Read more »
HCO4.1: Offer and promote the many assets and programs in the region that are supportive of the healthy lifestyle the region’s citizens actively enjoy. Read more »
LU1.4: Conduct small area studies to determine land use policies that will encourage growth in rural centers and, where appropriate, allow for non-residential and medium-density residential growth. Read more »
EI3.7: Implement an electric vehicle (EV) course at local community colleges for auto technicians and others to familiarize workforce with servicing plug-in EVs. Read more »
BE5.3: Create demand-driven and targeted workforce development strategies that enable employers to articulate needs more precisely to existing workforce development providers. Read more »